Winter Skin Care Essentials by Clare O’Hanlon, Business Development Manager Juliette Armand Skincare

How does the skin change during seasons?

Our skin is changing all the time but we will see the most dramatic changes during different seasons. In the winter time and even Autumn, our skin tends to become dehydrated and dry, reason being is we are all indoors and the central heating is on full blast. This turns the air warm and causes the water from our skin to evaporate. Outside is usually really cold, wind and rain cause havoc to our skin and this will have a drying effect, even causes the skin to flake and become easily irritated and rough.
During the summer and Spring months it is quite the opposite as the air is humid and the sun is warmer meaning you may experience oilier skin and tend to be more hydrated. Skincare products will be different to winter time because they should be more light weight and oil regulating. SPF is a very important product to use all year around as the UVA and UVB causes our skin to age but also skin cancers are mostly associated with summer time. Protecting moles and the most sensitive or forgotten areas such as behind the ears are key to keeping skin healthy.

What products should you recommend to clients during colder months and how do these differ from Summer products?

Because winter is much colder, our skin will need heavier moisturisers, milkier cleansers and hydrating serums along with hydrating masks. The best ingredients will be hyaluronic acid, shea butter and emollient oils as these will lock in moisture and prevent the heaters from draining all the oil and water from our skin. If you suffer from oily skin yet have flaking t-zone that is a classic result of dehydrated skin, dehydrated skin lacks water, dry skin lacks oil. Switching to a heavier, more nourishing night cream will always give the skin the boost it needs and helps prevent drying of the skin which can lead to premature ageing. In cases of going skiing, you will need a thick sunblock to prevent the snow causing broken capillaries and the sun causing burns. Hand creams are more popular during the colder months because the harsh weathers dry them out.
In the summer months the skin will have more moisture so a more light-weight lotion is recommended along with a foaming wash as these will keep the skin regulated and even. If we were to continue with our thicker creams throughout the summer months we may experience overload of product which will cause congestion to the skin. Pigmentation is also on the rise during the summer months. Don’t forget to put SPF on your hands as the age spots could appear in the coming years.
Exfoliating the skin is recommended all year around but in the cases of peels on the skin, one must avoid the sun for 2 weeks after, so the best time for glycolic and lactic acids are winter times and scrubs will benefit more during the summer months.

How can you retail these to clients?
Our skin changes every 6 weeks so our clients should be getting regular skin analysis to keep on top of their regime. Clients will feel the changes themselves every season so once these changes our explained to our clients they will have a better understanding and will want to change products to keep their skin in the best condition.